Harbor Dental · 40 seatsVIA NORTHSIDE IT · SAMPLE DEAL
Registered
Approved
Quoted
Won
Harbor Dental
Approved. Quote is next.
+1 toward the Q4 spiff
The rep
"Where's my deal?"
Status, next step and spiff progress, without emailing anyone.
Dana5
Luis3
Priya1
The channel manager
"Who's actually selling us?"
Every rep and every channel on one board. Fewer repeat questions.
Distributors
MSPs
UK
Leadership
"Is the channel working?"
A report you can take upstairs. Pipeline by channel, not by guess.
SAMPLE DATA SHOWN
Doesn't my CRM or PRM do this?
Your CRM tracks the deals. Your PRM stores the content. Buddy gets partners to actually use both, and connects to your CRM so every deal stays in sync.
Vendors taught the channel to sell backwards.
Solution, problem, ask. That's the pitch most buyers get. Buddy flips it, then builds everything a rep needs from the same story.
● Signal connected: one story, every rep● Signal lost: the story breaks at the handoff
PProblemWhat the buyer already feels.ProblemThe one we decided you have.
AAlternativesDo nothing, build it, someone else.AskCan we sign by quarter-end?
SSolutionWhy you win.SolutionHere's what we built.
HANDOFF BREAKSONE STORY
→ Discovery questionsBuilt from the buyer's problem.✕ Discovery questionsReps guess who's a fit.
→ Objection answersAlternatives, already handled.✕ Objection answersEvery rep wings it.
→ ROI calculatorThe math behind why you win.✕ ROI calculatorA spreadsheet nobody trusts.
→ ResourcesOne story on every page.✕ ResourcesFive decks, five stories.
PAS: Problem, Alternatives, Solution. Developed by Rafael Sanguily over 20 years in the MSP channel, adapted from Question Based Selling by Thomas Freese.
Free until you launch.
Unlimited partners. Unlimited reps. No per-seat math, ever.